Thailand’s premier industrial area, the home of both of Amata's Thai estates, is concentrated in the Eastern Seaboard Region (ESB) of the country. In the mid-1980s, the Thai government acted to build long- term economic competitiveness by focusing industrial development in the three coastal provinces (Chonburi, Chachoengsao, Rayong) directly southeast of Bangkok. More than two decades of continuous investment by both government and industry is now paying off. The ESB offers infrastructure and logistics equal to the best in the world, causing the World Bank to describe the project as “one of Asia’s most successful large-scale plans for industrial development.”

A related positive factor boosting the ESB is momentum. The area has a critical mass of high- value and foreign-invested industry which attracts secondary and tertiary industry, resulting in industry clusters which attract new major players. A good example of this phenomenon is Thailand’s auto industry which is now concentrated in the ESB.

Road networks Amata’s ESB industrial estates benefit from the excellent road network that connects Bangkok, Suvarnabhumi International Airport and Laem Chabang seaport with Eastern Seaboard population centers like Chonburi, Sriracha, Pattaya and Rayong.